Hi there! I’m Maddy.

Digital Marketing | Photo & Video | Graphic Design | Cybersecurity

About Me

As a lifelong and avid researcher, it is no surprise that I have developed a passion for continual personal & professional growth. My skill set is extremely diversified, with my background including growth marketing, graphic design, IT support, SEO, cybersecurity, and project management. I value a positive, growth-oriented environment where I am able to both learn from and offer my own insight into day-to-day operations. I thrive when I am able to work with my team on ways to improve overall efficiency, while prioritizing safety and security for both internal teams and our clients.

Work Experience

6AM City

July 2021-Present
Growth Marketing Specialist

Oversee and analyze paid digital strategies to drive impact on audience growth goals and initiatives. Provide internal guidance on SEO best practices through training materials and presentations. Conduct SEO keyword research, competitive analysis, and technical SEO audits. Provide insight and assist in the execution of website styling updates, user experience improvements, and the implementation of cyber security best practices.

TargetMarket.

Sept. 2019 - July 2021
Certified Paid Ad & SEO Specialist

Strategize, manage, and report on multiple clients’ Google Ad campaigns, Paid Social Media campaigns, and Search Engine Optimization efforts. Create campaign strategies & execution timelines, custom landing pages, ads & ad creative, and custom monthly reports with summaries explaining complex metrics in a way that is easily digestible by clients.

Digico Agency

Feb. 2019 - Sept. 2019
Project Manager

Created project timelines for clients’ websites & tracked project milestones via a project management system. Communicated client edits to team and maintained reasonable client expectations while remaining within scope.

PSiSC

Mar. 2018 - Feb. 2019
Director of Marketing

Updated company brand kit, designed, wrote copy, and launched a new site, attended trade shows, designed large & small format print materials, and created a custom marketing strategy for all of the brands within CSiSC’s brand family.

Splash Omnimedia

Jul. 2016 - Mar. 2018
Junior Client Manager

Coordinated website projects with Client Managers and Clients, wrote and updated blogs & other on-site content, managed email marketing & marketing automation efforts, and assisted videographer with video shoots.